An illustrative view. In practice no footage is stored, and no one is identified or re-identified.
Proving pop-up performance by zone: bids +43%, renewals +30%
Reporting zone-level visits, dwell, and engagement for pop-ups lifted bid conversion 43% and client renewals 30%.
Bid conversion
Client renewal rate
No data to answer whether a pop-up earned its investment
ValuePoint is a leading Korean point-of-purchase display group with more than 1,200 installations for retail and F&B brands including Starbucks, Nongshim, and OB. Every time a brand put serious money into a pop-up, it asked which zones held attention and whether it was worth it, and ValuePoint had no data to answer with. Without a way to see dwell or engagement by zone, there was no proving performance once the build came down.
Zone-level visits, dwell, and engagement measured by the hour
SpaceVision installed EventVision in pop-up stores and brand promotion spaces. It measures visitor counts, dwell time, and content engagement by zone, hour by hour. Video is processed inside the on-site device and erased immediately; only anonymous aggregates leave the space.
Post-event reports lifted bids and renewals
Post-event reports now carry visits, dwell, and engagement by zone alongside return on the investment. Since those reports started backing proposals and renewals, bid conversion has risen 43% and the client renewal rate 30%.
Zone-level data became the basis for pop-up investment decisions
Proof of performance
Show with data which zones drew attention and where people gathered.
Renewals and wins
Back the next proposal with a performance report to lift bids and renewals.
Positioning
Move from an installer to a partner who reports on performance.
Want the same data for your space?
Tell us the space and the period you want measured, and we will map out which metrics we can deliver first.