A chain that could not prove who saw an ad now ties nearly every viewer to the slot they were exposed to
Viewer-level ad verification reached 96% of all screenings, with a 94% entry-time match rate tying nearly every moviegoer to a specific ad slot.
Entry-time match rate verified
Of screenings with verified audience data
The audience was in the building, but no one could verify who saw an ad
Megabox is one of Korea's top cinema chains, with 115 cinemas and 767 screens nationwide. The chain knew people were in the building, but it could not verify who actually saw an ad, could not attribute exposure to a specific viewer, and had no way to link ticket sales to ad exposure. That left premium slot pricing impossible to justify to media buyers.
We matched entry times to ad slots and captured age, gender, and attention per screening
SpaceVision deployed RetailVision at cinema entrances across the network. Each device runs on-device edge processing, matching entry timestamps to ad slots and capturing age, gender, and attention data per screening. Even in the dark cinema environment, the system stays anonymous with no video stored and nothing biometric retained, keeping the deployment GDPR-aligned by design.
A 94% entry match covered 96% of all screenings with verified data
Megabox achieved a 94% entry-time match rate, tying nearly every viewer to the specific ad slot they were exposed to, and captured verified audience data across 96% of all screenings. With viewer-level verification in hand, high-performing slots now trigger ad renewals and upsells from media buyers, and the chain can back premium slot pricing with real evidence.
Viewer-level verification became the basis for premium slot pricing
Viewer-level verification
Matching entry times to ad slots ties nearly every viewer to the slot they were actually exposed to.
Slot renewals
High-performing slots now trigger ad renewals and upsells from media buyers.
Premium pricing basis
Viewer-level verification lets the chain back premium slot pricing with real evidence.